700+
In-house production models
Project showcase
CLOSE
Digital showcase of aesthetics and Fashion business scaling. We translated the philosophy of freedom and minimalism of the Close brand into the language of high-performance e-commerce. The DoBroIT team developed a holistic digital ecosystem where the visual lightness of collections is integrated into an architecture that ensures fast order cycles and steady brand growth in the online market.
About the client
General overview
Close is a progressive brand with its own full-cycle production and successful retail experience. The key challenge was entering the online market: the brand needed a digital space where visual sophistication would not compromise technical speed.
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Unique identity
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Ready to scale
Challenges
Project goals
Digital identity
Synchronize the brand's 'voice' with online tools without compromising visual quality and the atmosphere of minimalism.
Omnichannel architecture
Unify customer data, in-house production inventory, and online sales into a single manageable system.
Conversion-driven UX
Create a customer journey that minimizes the time from first contact to transaction through logical interface design.
Transform your business: let’s take the next step together DoBroIT
Your business deserves reliable and modern IT solutions. At DoBroIT, we don’t just implement technologies — we help turn your technical challenges into opportunities for real growth. Tell us about your needs, and together we’ll find the ideal path for your company’s development.
What we did
Our solutions
Our task was to create a platform that communicates Close's values and serves as a foundation for entering the online market. We combined authentic collection aesthetics with maximally simple navigation.
Signature UI/UX Design
Technical foundation for online market entry
E-commerce Automation
Product purchase optimization
Analytics setup
Thanks to DoBroIT's IT solutions, the Close brand successfully scaled its digital presence. The created architecture automated key business processes, ensuring predictable sales growth and high audience loyalty through an impeccable customer experience.
View full case
Founder of Close brand
DoBroIT integrated our full-cycle production into a unified e-commerce system.
For our brand, it was essential that the online platform communicated the Close aesthetics without sacrificing technical speed. The DoBroIT team integrated our full-cycle production into a unified e-commerce system. We received an architecture that automated inventory management and streamlined the customer journey to purchase. This is a digital asset that allows us to scale while preserving our brand identity in every detail of the interface.
Summary
Conclusions
Brand digital identity
The visual sophistication of the Close brand is preserved in every pixel of the interface. Minimalism and collection aesthetics are integrated into fast, technological e-commerce.
Omnichannel architecture
A unified system for managing customers, inventory, and online sales. Automation of key processes ensured predictable growth.
Conversion-driven UX
Minimized path from first contact to transaction. Logical interface and high audience loyalty confirmed by sales growth.
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